Online shopping sites have been contributing the lion's share of global e-commerce revenues. With the growing prevalence of mobile devices, mobile commerce is anticipated to gain more ground. As a result, several e-commerce retailers have stepped up efforts to get connected to mobile devices over the years. Shopping on mobile devices thus has become trendy and too important to be neglected.
Based on a survey conducted by MIC (Market Intelligence & Consulting Institute) on Taiwanese mobile users, this report aims to identify intentions and behavior patterns of mobile users when making purchases on their own mobile devices, comprising mainly of smartphone and tablets. Also included are seven major findings about Taiwan's mobile shoppers.
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Table Of Content
Chapter One Taiwanese Mobile Shoppers Industry Overview
1.1 Taiwanese Mobile Shoppers Definition
1.2 Taiwanese Mobile Shoppers Classification and Application
1.3 Taiwanese Mobile Shoppers Industry Chain Structure
1.4 Taiwanese Mobile Shoppers Industry Overview
1.5 Taiwanese Mobile Shoppers Industry Policy Analysis
1.6 Taiwanese Mobile Shoppers Industry News Analysis
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Chapter Two Taiwanese Mobile Shoppers International and China Market Analysis
2.1 Taiwanese Mobile Shoppers Industry International Market Analysis
2.2 Taiwanese Mobile Shoppers Industry China Market Analysis
2.3 Taiwanese Mobile Shoppers International and China Market Comparison Analysis
Chapter Three Taiwanese Mobile Shoppers Development Environmental Analysis
3.1 China Economic Environment Analysis
3.2 European Economic Environmental Analysis
3.3 United States Economic Environmental Analysis
3.4 Japan Economic Environmental Analysis
3.5 Economic Environmental Analysis
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Chapter Four Taiwanese Mobile Shoppers Production by Regions By Technology By Applications
4.1 2010-2015 Taiwanese Mobile Shoppers Production by Regions(such as US EU China etc)
4.2 2010-2015 Taiwanese Mobile Shoppers Production by Technology (key type product)
4.3 2010-2015 Taiwanese Mobile Shoppers Production by Applications
4.4 2010-2015 Taiwanese Mobile Shoppers Price by key Manufacturers
4.5 2010-2015 US Taiwanese Mobile Shoppers Capacity Production Price Cost Production Value Analysis
Chapter Five Taiwanese Mobile Shoppers Manufacturing Process and Cost Structure
5.1 Taiwanese Mobile Shoppers Product Specifications
5.2 Taiwanese Mobile Shoppers Production Process Analysis
5.3 Taiwanese Mobile Shoppers Cost Structure Analysis
5.4 Taiwanese Mobile Shoppers Price Cost Gross Analysis
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